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“KATIE’S CREATIVITY BRINGS SO MUCH TO MY YOUTUBE”
Guest User 12/21/22 Guest User 12/21/22

“KATIE’S CREATIVITY BRINGS SO MUCH TO MY YOUTUBE”

I love how she really listens to what I want from each video, and incorporates my style into each one.

She also does a fantastic job at creating thumbnails for each and I love the ideas she brings to the table!

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3/3 The result is a brand that feels aligned, inside and out. RFRM. now has a visual and digital presence that mirrors the experience in-studio: supportive, accessible, and quietly confident. A flexible brand system designed to support growth and
2/3 With the foundations set, the visual identity and website had to do the same job as the studio experience. Clean typography, considered spacing, and a calm but confident tone designed to reflect spaces that feel welcoming, grounded and human.
1/3 Every brand needs a clear point of view. For @rfrmstudios that meant stripping Reformer Pilates back to what actually matters: people, movement and how it feels to walk through the door for the very first time. This rebrand wasn’t about
3/3 From sustainable packaging to intentional messaging, every touchpoint has been intentionally designed to educate, inspire, and invite customers into a slower, more considered way of living. Each element encourages connection with the product an
2/3 Once the foundation was clear, we moved into strategy and visuals, designing a brand that felt like home. ⁠ Earthy tones, sculptural forms, and elegant type choices reflect the natural inspiration behind the products. ⁠ Everything from the logo
1/3 From concept to craft, this brand was born out of a deep love for handmade artistry, sustainability, and the comfort of home. ⁠ With every candle hand-sculpted and never mass-produced, the brand exists to celebrate the beauty of slowing down cre

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